Our Story • Our Values • Our Promise
About Unique
A premium showcase of appliances and home accessories built for everyday comfort, reliable performance, and modern design.
Our story
Founded in 1999, Unique began with a simple goal: to make home living feel easier, cleaner, and more comfortable through well-designed appliances and accessories.
Over the years, we’ve expanded our catalog and partnerships—focusing on the balance between performance, durability, and a premium look that fits modern spaces.
Today, we serve customers across categories like kitchen essentials, home care, and comfort—while keeping our promise: clear guidance, reliable support, and products we stand behind.
25+
Years of trusted comfort
Mission & vision
Building a more comfortable home through design-forward, reliable essentials.
Our mission
To help people create better everyday routines with appliances and accessories that are dependable, easy to use, and thoughtfully designed—supported by guidance that’s clear and honest.
Our vision
To become a trusted destination for premium home essentials—recognized for curated quality, modern design, and service that makes choosing (and owning) feel effortless.
Our core values
The principles that guide our product selection and customer experience.
Excellence
We curate and deliver products that meet high standards of performance, safety, and finish—without compromise.
Customer Focus
From discovery to after-sales support, we design the experience around real homes and real needs.
Integrity
Transparent guidance, honest recommendations, and ethical operations across every interaction.
Innovation
We evolve with modern living—bringing smarter features, better efficiency, and improved usability.
Global Reach
A growing footprint and consistent service quality—wherever you are.
Reliability
We stand behind our products with service-ready processes and warranty support you can trust.
Why choose us?
A premium experience that keeps the focus on what matters: comfort, reliability, and clarity.
Quality Assurance
Products are selected with a focus on durability, safety, and consistent performance.
Guidance that’s practical
We help you choose the right model for your space, usage, and budget—without the confusion.
Curated range
A focused selection across kitchen, home care, and comfort—designed to fit modern lifestyles.
Service mindset
After-sales support with clear warranty, service guidance, and documentation.
Design-forward choices
Clean, premium aesthetics that complement your home—without sacrificing function.
Customer care
Friendly support, fast responses, and a team that actually solves problems.
Partner with us
Join thousands of customers who trust Unique for premium home appliances and accessories.